Innocean’s US subsidiary wins top media agency award

Officials from Canvas Worldwide pose while attending the Agency of the Year Awards 2025 at the Marriott Marquis Hotel in New York, March 26. Courtesy of Innocean

Canvas Worldwide, a subsidiary of Innocean, has been named the 2025 Media Agency of the Year by a prestigious global advertising publication for the agency’s data-driven strategy and innovative performance for clients.

According to Innocean, an advertising arm of Hyundai Motor Group, Canvas Worldwide received the award from Campaign US. The achievement came only a decade after the agency's launch in 2015.

Canvas was recognized for its data-focused business strategy and outstanding performance to improve the profile of its clients. Campaign US rated highly the agency’s ability to deliver customized and measurable business outcomes for its clients.

For instance, Canvas supported Kia in achieving seven consecutive years of growth in the world’s largest economy and helped the carmaker attain record sales for six of its models in the United States.

Canvas was established in 2015 as a joint venture between Innocean and Horizon Media. In 2022, Innocean acquired full ownership of Canvas.

“We are fully embracing our mission to challenge the comfortable in a world of change through breaking from the conventions of the past,” Canvas Worldwide CEO Paul Woolmington said. “Immense gratitude to our incredible team, clients and partners.”