For the fourth consecutive year, Korean Air has been rated as having the best business class on routes to Asia by readers of the U.S. Business Traveler magazine.
The magazine's readers also ranked Korean Air as the best airline in Asia for the third straight year.
And for the second year in a row, the magazine's readers rated the airline's advertising campaign the best in the business. Despite the global economic downturn, Korean Air has committed more than $200 million to enhancing its fleet and attracting the attention and loyalty of business travelers.
"Business travelers are responding," said John Jackson, Korean Air's director of sales and marketing for the Americas. "Korean Air is now North America's largest airline to Asia and we are committed to providing travelers with the best in-flight entertainment, the most comfortable seats available and remarkably attentive service. As a result, we are repeatedly recognized as one of the world's best airlines."
Korean Air's business class now offers new 180 degree sleeper seats with a 74-inch seat pitch. The pitch is about 14 inches longer than its previous seats, offering what Jackson says is "the comfort normally reserved for First Class on other carriers."
Jackson said Korean Air's ad campaign "reflects the stellar, progressive and cutting edge nature of our services. We offer one of the best products in the air with routes into Asia that surpass other airlines and again, business travelers are responding."