Cathay Pacific seeks greater presence in Korea Hong Kongs flagship carrier Cathay Pacific Airways, which has an extensive global network, is seeking to attract more Korean travelers flying not ..
Cass maker OB aims to rival Budweiser OB (Oriental Brewery), Koreas largest brewer faced with an increasingly saturated market, is turning its eyes beyond national borders to become a ..
'Sales are all about stealing customers' minds' Sales are all about stealing customers minds. This is the motto of Oriental Brewery (OB) CEO Jang In-soo, dubbed the master of sales in Kor..
Promoting 'hanwoo' abroad It is difficult for farms breeding hanwoo, Koreas native cattle, to make money these days, due to surging livestock feed prices and the consump..
'If Samsung makes makgeolli' The Korean liquor has an unhappy history. While there were more than 600 kinds of wines and spirits in Korea during the Joseon Kingdom (1392-1910), ..
Sharing vision key to Lock & Lock's success Lock & Lock Chairman Kim Joon-il, a self-made CEO who made national headlines when he took the company public in 2010, stresses the importance of sh..
Vietnam - new Eldorado for Lock & Lock Lock & Lock, Koreas largest kitchenware manufacturer, has emerged as a major brand in China since it entered the worlds fastest-growing consumer..
Persuasion workshop - time-effective learning experience Many office workers choose self-development as a New Years resolution, but most miserably fail to achieve it. They strive to gain new skills or kn..
Six rules of persuasion In 2009, the Educational Broadcasting System aired a popular documentary called, The Secrets of Persuasion. The five-part program started with a..
Stronger presence General Motors has recently announced that it will invest about 8 trillion won in its Korean affiliate over the next five years, a clear signal of i..
